3-day Mysuru Sangeetha Sugandha music festival to promote tourism from Nov 8

NT Correspondent

Mysuru

For the first time, the Union Ministry of Tourism has come up with a unique three-day musical event Mysuru Sangeetha Sugandha, aimed at promoting tourism in and around Mysuru. The musical event stresses on Dasara heritage with about 21 well-known musicians set to perform over three days. The festival is designed to enhance Mysuru tourism. Addressing reporters, Union tourism regional director Dr Venkateshan said that Mysuru Sangeetha Sugandha music festival will be held from November 8 to 10 at Karnataka State Open University Convocation auditorium in the city. Finance Minister Nirmala Sitharaman will inaugurate the event on November 8 at 10.30 am The event aims to celebrate Mysore's rich Carnatic music traditions while promoting lesserknown tourist destinations, cuisine, handicrafts, and textiles of Karnataka. The event also aims to enhance Mysuru's reputation as a cultural destination, fostering tourism, economic benefits, and the preservation of cultural heritage.

Performances will feature a selection of both traditional and contemporary interpretations, showcasing the talent of artists from Karnataka and beyond. The event will blend traditional Carnatic performances with modern interpretations, along with talks by museologists, showcasing both established and emerging talent and introducing new audiences to this celebrated genre. Additionally, exhibitions on local handicrafts, food, and textiles stalls are also organized to provide artisans with visibility and economic opportunities, he said. The Indian Hotel Management( IHM) Bangalore will feature Karnataka cuisine to provide visitors with an authentic culinary experience. Venkatesan said that the festival is expected to draw a diverse range of attendees, including local residents, tourists, music enthusiasts, students, and cultural scholars.